Articles are another great way to generate free traffic. Articles are a 250-5000 text (in EzineArticles) about a particular topic that helps solve peoples problems by providing tips and techniques.
The main objective of writing articles are to rank in the search engines by adding keywords relating to your particular niche. These articles are then submitted to article directories. The main article directories include EzineArticles, ArticleCity, GoArticles or ArticleBase. Articles can help you to be perceived as an expert in you niche.
Article writing can be outsourced to RentaCoder or Elance. I would recommend the Philippines for your outsourcers as they are known for their honesty, hard work and are inexpensive to hire plus the fact that jobs are hard to find in the Philippines.
Articles are generally broken down into sections as shown below.
- First select the category and subcategory of your niche.
- The first section of the article is the title. This is the most critical part to rank in the search engines. Your title must be keyword dense.
- The next section is the abstract or article summery. The abstract is to entice your potential reader to read your article. It is your promotional message that conveys the benefits of the article to your reader. The best abstract is usually between 2-5 sentences and has no paragraphs. It has no self promotion in it.
- The next section is the main article body. This is where you give to your reader any tips, techniques and information about your niche. Avoid adding any links to your sales copy in this section. Do not give your javascript, html image tags or tables in your article.
- Now that your article is written. It is time to add your keywords. Keywords can are generated from google’s own keyword research tool. Choose keywords that have over 1,000 monthly search volume that do not have too high competition.
- The last section of the article is the authors resource box. This is where you give an overview of your business. You can add your links and URLs here. Be sure to add the http:// to your URL so that it gets formatted correctly and do not add a period after the URL as this invalidates the URL.
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